Video Storytelling for Social Media

Harvard Summer School

JOUR S-173

Section 1

CRN 36223

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What type of content makes the internet tick? 27,000 new users join the internet every hour, and digital journalists need to capture their attention by identifying compelling topics and reporting on them from every angle. In this course, students select a topic that fits their personal interests (such as social justice, the arts, food, or community), interview a diverse array of experts on that topic, and develop a series of short videos using basic camera equipment and professional editing software. Along the way, they develop a fundamental understanding of social video metrics and tricks of the trade, looking behind the curtain of high-performing videos on Facebook, YouTube, Instagram, and Twitter. Guest lecturers include producers behind some of the internet's most eye-catching stories and members of social distribution teams who know how to make videos go viral.

Instructor Info

Marisa N. Palmer, MA

Director of Communications, Philadelphia District Attorney's Office


Meeting Info

TTh 6:30pm - 9:30pm (6/22 - 8/7)

Participation Option: Online Synchronous

Deadlines

Last day to register:

Prerequisites

Basic journalism course or the equivalent.

Notes

This course meets via web conference. Students must attend and participate at the scheduled meeting time. See minimum technology requirements.

All Sections of this Course

CRN Section # Participation Option(s) Instructor Section Status Meets Term Dates
16973 1 Online Synchronous Marisa Palmer Open W 6:30pm - 8:30pm
Sep 2 to Dec 20
36223 1 Online Synchronous Marisa Palmer Waitlisted TTh 6:30pm - 9:30pm
Jun 22 to Aug 7