Sustainability Marketing

Harvard Summer School

MGMT S-6630

Section 1

CRN 33345

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This course develops the knowledge and skills necessary to successfully market sustainable products and services. At the end of the course students are able to understand the key elements of developing a successful marketing strategy and branding approach for a sustainable market offering. The course also reviews global trends and issues that influence sustainable product success.

Registration Closes: June 17, 2025
Credits: 4

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Term

Summer Term 2025

Part of Term

Full Term

Format

Live Attendance Web Conference

Credit Status

Graduate

Section Status

Open

Instructor Info

Thomas Murphy, MBA

Professor of Practice, Graduate School of Management, Clark University


Meeting Info

TTh 12:00pm - 3:00pm (6/23 - 8/8)

Participation Option: Online Synchronous

Deadlines

Last day to register: June 17, 2025

Prerequisites

Working knowledge of marketing or customer engagement.

Notes

This course meets via web conference. Students must attend and participate at the scheduled meeting time. Not open to Secondary School Program students.

Syllabus

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Tuition

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All Sections of this Course

CRN Section # Participation Option(s) Instructor Section Status Meets Term Dates
33345 1 Online Synchronous Thomas Murphy Open TTh 12:00pm - 3:00pm
 Jun 23 to Aug 8

This Course May Contribute to: