Public Relations in Business and Entrepreneurship
Harvard Extension School
MGMT E-3038
Section 1
CRN 15426
This course examines the rapidly changing field of public relations as a sub-field of communications. Students learn about the history of public relations and its evolution in the digital age. We also cover the nonprofit counterpart to public relations, known as public affairs. Specific aspects of the profession are considered, such as crisis communications, strategic communications planning, and media relations.
Registration Closes: August 29, 2024
Credits: 4
View Tuition Information Term
Fall Term 2024
Part of Term
Full Term
Format
Live Attendance Web Conference
Credit Status
Graduate
Section Status
Cancelled