Creativity Beyond the Artificial Intelligence Prompt

Harvard Extension School

MGMT E-4313

Section 1

CRN 17523

View Course Details
This is a practical course on the creative process, human judgment, and innovation in a world where artificial intelligence (AI) can generate ideas, images, text, and solutions in seconds. Rather than treating AI as the center of the course, it examines how AI can be used thoughtfully within a broader creative process that still depends on human curiosity, interpretation, taste, ethics, and decision-making. Students explore creativity not as artistic self-expression alone, but as a disciplined capacity for framing problems, generating possibilities, evaluating alternatives, refining ideas, and shaping solutions that matter in business and society. AI is introduced as one tool among many: useful for exploration, iteration, and perspective, but never a substitute for human originality, contextual understanding, or responsibility. Throughout the course, students learn to work with AI critically and intentionally: to move beyond generic outputs, question and improve what AI produces, adapt ideas to specific audiences and cultural contexts, and maintain authorship over the final result. The course emphasizes practical application, creative confidence, and human-centered innovation, helping students become more capable creative thinkers who can use AI without being defined by it.

Instructor Info

Katarzyna Bachnik, PhD

Professor of Marketing and Innovation, Hult International Business School


Meeting Info

T 6:00pm - 8:00pm (8/31 - 12/19)

Participation Option: Online Synchronous

Deadlines

Last day to register:

Notes

This course meets via web conference. Students must attend and participate at the scheduled meeting time. See minimum technology requirements.

All Sections of this Course

CRN Section # Participation Option(s) Instructor Section Status Meets Term Dates
17523 1 Online Synchronous Katarzyna Bachnik Open T 6:00pm - 8:00pm
Aug 30 to Dec 18