The Art of the Pitch

Harvard Extension School

CREA E-156

Section 1

CRN 16929

View Course Details
You have an idea or you have created a brilliant piece of work: a novel, a screenplay, a concept for a TV series, maybe even a scripted nonfiction podcast. Now what? How do you convince others to jump on board to buy or create or collaborate or publish or produce your story? How do you move it out of your desk drawer or hard drive or imagination and into the world? In this course, we break down the making of a pitch into its core elements—generating the idea, developing the story, and stress-testing the material—as we practice strategies for producing pitch materials and for pitching your project, in the room, to a live audience. Students write and revise two treatments: one for a work they have created and one for an idea they have yet to develop. Students build one look book and one pitch deck and do three live pitches. Students develop an insider's perspective on industry practices and etiquette, essential knowledge for anyone interested in the business of creation.

Instructor Info

Catherine Eaton, MFA

Director and Writer


Meeting Info

M 11:00am - 1:00pm (9/2 - 12/20)

Participation Option: Online Synchronous

Deadlines

Last day to register: August 28, 2025

Prerequisites

An advanced creative writing course or the equivalent, or permission of the instructor.

Notes

This course meets via web conference. Students must attend and participate at the scheduled meeting time. See minimum technology requirements.

All Sections of this Course

CRN Section # Participation Option(s) Instructor Section Status Meets Term Dates
35909 1 Online Synchronous Catherine Eaton Open TTh 8:30am - 11:30am
Jun 23 to Aug 8
16929 1 Online Synchronous Catherine Eaton Open M 11:00am - 1:00pm
Sep 2 to Dec 20